We'll turn your online store into a conversion machine

There are literally 1000's of things that can be tested on your store. So the first part of The Dexter Method™ involves running a full diagnostic of your existing setup and creating a hierarchy of tests. This allows us to identify where you're losing the most $$$ and which solutions we need to test to tackle those issues.

Speed and accuracy rarely work well together and CRO is no different. By using The Dexter Method™ we can start with the low hanging fruit that typically produces the most potent, and most predictable returns, giving you a significant boost in conversions and revenue right out of the gate. With these optimizations in place, we take it up to the next level.

Once the low hanging revenue has been recovered it's time to uncover the more difficult to find opportunities for growth, or as we like to call them: Hidden Revenue Opportunities™. In order not to waste time we run tests in batches of 4-5 and the faster we can get a statistically significant result the more batches we can run. And the more batches we can run the bigger the increase in conversions. By using Bayesian statistics instead of the more commonly used Frequentist statistics, we can move faster and make good business decisions simultaneously. When stacked on top of each other, all these uncovered opportunities can lead to massive increases in both conversions and revenue for your store.