Step 1: Data
Optimizing without data is like baking a cake without a recipe. You might end up with something good… but you’ll probably just waste a lot of time and make a mess in the process.
To make informed decisions, we collect and analyze all sorts of store data — from tech stats and analytics to in-depth customer feedback and live user session recordings.
This information shows us where to start creating hypotheses. It also reveals spots where we can confidently EXecute changes that immediately grow your bottom line.